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Elevating Build to Rent: Design Solutions for Modern Living

  • Writer: Joe Pitcher
    Joe Pitcher
  • Feb 5, 2024
  • 2 min read

Updated: Sep 15

In the ever-evolving landscape of urban living, Build to Rent (BTR) schemes have emerged as a solution that marries convenience with quality. At Philip Cowan Interiors, we recognise the distinctive demands of these modern living spaces and embrace the challenge to create designs that elevate the rental experience. In this exploration, we delve into the world of BTR design, unveiling our strategies to enrich the living environments of the modern urban dweller.


An image representing specialist contract curtains manufactured and installed by Philip Cowan Interiors in this luxury, hospitality setting.
Philip Cowan Interiors BTR build to rent

Crafting Functionality and Aesthetics

BTR spaces are more than just apartments; they are homes for individuals seeking a balance of comfort, style, and functionality. Our design approach blends aesthetics with practicality, ensuring that each space is optimised for contemporary living with our bespoke soft furnishings and durable contract curtains.


Embracing the Power of Flexibility

Flexibility is a hallmark of modern living, and our designs for BTR spaces embrace this ethos.


Harmonizing Common Areas and Privacy

BTR schemes often include shared amenities that foster a sense of community, but privacy remains essential. Our designs strike a balance between communal areas that encourage social interaction and private spaces that offer retreat. Whether it's co-working spaces, lounges, or rooftop gardens, our window treatments aim to create seamless transitions between shared spaces and personal havens.


Quality Materials for Enduring Value

In BTR schemes, longevity is key. Our material choices reflect this understanding, with an emphasis on quality and durability. We believe that well-crafted interiors, using materials that meet the demanding standards of a hotel or even healthcare environment, contribute to a positive rental experience and enhance the overall value of the property. This includes crucial elements like flame retardant curtains, ensuring both style and safety are never compromised.


Personalisation for a Sense of Home

While BTR schemes offer convenience, personalisation often remains a challenge. At Philip Cowan Interiors, we address this by integrating customisable design elements that allow residents to infuse their individuality into their living spaces. From elegant bespoke curtains to stylish Roman blinds, our designs can feature options like Pencil Pleat or Wave headings, offering a unique touch that makes a space truly feel like home.


The Philip Cowan Approach to BTR Design

Our approach to BTR design is rooted in innovation, adaptability, and a deep understanding of modern urban living in the UK, Scotland, Ireland, and Europe. We collaborate closely with developers and property managers to comprehend the unique vision of each scheme. By blending aesthetics with functionality and a dash of personalisation, we use our expertise in craftsmanship and installation to create durable commercial curtains and robust roller blinds that contribute to the evolution of rental living.



In a world where BTR schemes are redefining urban living, Philip Cowan Interiors stands as a partner that adds value, comfort, and style to these spaces. Through our commitment to creating designs that align with the aspirations of modern renters, we elevate BTR living into an experience that's more than just a residence – it's a statement of modern urban living at its finest.





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